Sit tight and wait until they contact you.

Keep a log of all the things you have tried dates and times you went to town hall, went to police, website etc etc

You may not get discount but at least you have showed you tried

If you hear nothing then great

Thanks for that, appreciated. Now that it seems I have passed the chance of any discount, are there any downsides to just waiting? Does the penalty increase?
If not, nothing lost by waiting as far as I can see. But I may be mistaken of course and might get a shock around Christmas!

I can only recall seeing blue and white lines, blue for paid parking and white for free, which is the same as you probably know that most of the areas around including benidorm use, having said that i haven't looked that hard for other colours

Was that recently because they now have a myriad of colours between the arenal (fountain) and the port.

I was there last week but hadn't noticed any different colours but wasn't really looking,i am a cheapskate so always park on the whites and walk in, I'm back in 4 weeks so will have a look, only reason i know about the change of company looking after the parking was from articles in the local papers end of last year and again at the start when a new company was instructed

I do know that my ticket's white!!