ABCDiamond

I doubt that Sainsburys copied Coles, it appeared in the US before the UK.

TiddlyPom

Coles are intentionally following the Tesco business model and this has been acknowleged by Coles themselves. They are introducing new packaging right across the store in the coming months which is taken directly from Tesco. The only thing that's changed is the name and info on the label.

The Coles package 'Smart Buy", 'You'll love Coles' and 'Coles Finest' are labels which provide about 10% of the sales of Coles... but they're driving a push to get them up to about 25% of sales.

Coles is also following the Tesco 'homewares' sales too. The generic food and goods labeling is merely to push up profits and squeeze other smaller retailers, just as Tesco did in the UK. Nutritionally, evidence shows no difference between 'smart buy' basics and the higher priced 'Finest'.. so they're merely massaging your ego to get you to buy that stuff.

'Smart buy' is not advertised and therefore they can sell it without the addition of an advertising budget. Same milk in the smart buy as in the Coles regular and premium milks, but people don't 'trust' the budget buy because they think it's come from somewhere 'dodgy'... Nope, same cows, same milk.
It's all down to advertising. No budget means cheaper goods.
But those that do think the goods are 'untrustworthy' are the type of shoppers who Coles want so they can make more money off you.
(Suckers)

jad n rich

I had a look at the feed 4 for $10 buck recipies. 400g meat a couple of pineapple rings and ONE cup of rice to feed 4 people, erm right

Maybe hes been employed by the aussie govt to slim down the monster sized population

jad n rich

The voiceover guy in one of our local coles sounds like he just got off the plane from Barnsley Sounds so funny, trying to flog aussie specials in a northern accent.

They introduced pre packed sandwiches a while back, UK fillings didnt sell mind you they were V expensive. Last week they had take out looking curries $ 20 for a curry and rice I mean really I can go to my authentic local indian restaurant for $13. Morrisons while we were in UK were doing a curry, rice and naan for 3.50 pound, buy one get one free.

Pity they dont bring UK prices now that would catch on

TiddlyPom

That rice can really swell up...

St.Georges Girl

I tried the Fettucine Bolognese recipe the other day as I was in late and wanted something in a hurry. It was so tasteless that I had to add oregano, red wine, worcestershire sauce, tomato puree and some beef stock before we could eat it. Perhaps where I went wrong was by not using Coles ingredients?

Burbage

From your article:

"The important distinction," explains Colin Hulme, a partner in the intellectual property and technology team of law firm Burness LLP, "is that copyright only protects the expression of the idea, not the idea itself.

Which is what I said.

Lord_Farquar

So? That has nothing to do with my post.

I said in post #10.

"There could be a case for a breach of intellectual property rights if it was too similar though.

I.e. the expression of the idea rather than the idea itself."

ABCDiamond

Many recipes state 1/4 cup raw rice per person, although some do say 1/2 cup,
depends on what people eat on average.

Burbage

The expression being the same script, the same set, the same costumes, the same music, the same editing etc.

Which is what I said. The idea cannot be protected, unless it is patented.

Ideas and inventions must be protected by patent before they are publicised.

Scripts and music etc are automatically copyrighted as soon as they are created.

Two different things.

Joannec2014

Now what are the catch phrases again?....very similar too! You can't blame them for copying a successful model....(if you view market domination as success). I tried not shopping at Tescos because I thought it had gone too far when along with my weekly shop I could buy travel insurance, a hay net for a horse...ski goggles and a carpet cleaner....I mean come on, leave some room for the independant traders....In Australia well...I'd be happy if I could get my booze while in the Supermarket....and if prices were not so extortionate.....oh and I could get some decent vegetarian stuff...not much to ask really!

Mrs Jackaroo

The only thing that bugs me about that advert is that they havent actually factored in the cost of the fettucini... and the portions are kids portions... I'd need at least two portions to fill my boots!!!

TiddlyPom

I love you thought I was being serious.



I just go to Aldi. Avoid the grinning chimp boy in Coles. Ker-ching!

pomtastic

Marks and Spencers food is getting cheaper.

http://www.ausfoodnews.com.au/2010/0...ghs-on-ms.html

M&S are doing 'dine in for 2' meal deal for £10. You get main, side dish, dessert and a bottle of wine for £10. That sound's like fantastic value to me and food looks good.

http://www.marksandspencer.com/Dine-...id=AB_HP_ST_DI

Dreamy

The MIL and her DrunkenBF were enthusing about that - she said the bottle of wine is decent, the food is good and its definitely excellent value for money.