British Expats - Transferwise Rebrand

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tom169

Feb 24th 2021 6:55 pm

Transferwise Rebrand

They are going to rebrand as "Wise" per an email I just received.

https://transferwise.com/gb/blog/world-meet-wise

Dan725

Feb 24th 2021 8:37 pm

Re: Transferwise Rebrand

Ha yeah I got that too. Those funky hipsters.....seems a bit cheesy to me, but never mind I will continue to use them as I have since they first appeared, still the best of the bunch! :lol:

Lion in Winter

Feb 24th 2021 9:06 pm

Re: Transferwise Rebrand

They let the Marketing people in. Always a mistake. I say that as someone who works in marketing :lol:

Presumably they are setting themselves up to be seen as more than a way to transfer money. No doubt more is to come.

MidAtlantic

Feb 25th 2021 12:58 pm

Re: Transferwise Rebrand

Quote:

Originally Posted by Lion in Winter (Post 12977163)

They let the Marketing people in. Always a mistake. I say that as someone who works in marketing :lol:

Presumably they are setting themselves up to be seen as more than a way to transfer money. No doubt more is to come.

That is exactly the reason they give. Obviously you marketing guys all think alike!!

newadventure

Feb 25th 2021 12:59 pm

Re: Transferwise Rebrand

Looks like a rebrand ahead of a potential IPO and £5bn listing

Lion in Winter

Feb 25th 2021 2:12 pm

Re: Transferwise Rebrand

Quote:

Originally Posted by MidAtlantic (Post 12977336)

That is exactly the reason they give. Obviously you marketing guys all think alike!!

We do. Ultimately, our evil plan is to control the lot of you. People who think they aren't influenced by marketing are just in a specific demographic that we can target :sneaky:

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