Looks like the supermarkets have started Cut price Chickens now... Unless I'm a bit late with the news. Woolworths have dropped their price for their own brand of Chickens to 3.99 per Kilo permanently. . Today was the first time I've noticed. Got a new home brand label for the Chooks as well. "Woolworths Market Value Chicken"

These imported UK managers are having a positive effect for us consumers... Firstly it was 2 for 1 deals... then the Milk now it looks like the Chicken War has started...

Only thing is where's the advertising ? or do they roll these things out first before the Ad's start ?

Have to say I have noticed that when one of the big two wheels out a spokesperson to spruik their new amazing promo or defend something that they're almost always English...they must be taking over the supermarkets!

I'd love to be a fly on the wall with these blokes coming in.....the 'exchange of ideas' with their new Aussie colleagues!

Things have definitely improved. Ferguson Valley milk (local WA, tastes great) is now $1.99 for 2l everywhere.

Saying that, you just get the feeling that if one of the big international players moved in here (Carrefour, Walmart, Tesco) they would totally clean up.

On the subject of chicken, I usually buy Mt Barker free range, but the local IGA had a special offer on a bulk pack of "normal" chicken and I thought that I'd save a bit of money. The pack weighed 1.346 kg and contained 3 chicken breasts. I'm wondering of there is a herd of mutant gigantic chickens running around the Perth area (or have these been imported from the eastern states?).

Nothing wrong or mutated there.
Chickens are grown in following way:
1. From one day old to approx 1.5kg, at that size they pick 30-50% of birds from shed and these go as whole birds you see in shops.
2. With more space per chicken in sheds rest grows to 3.5kg and these are source of deboned meat like the breasts you have bought.

I've never seen chicken breasts this big before. Has this size been boosted by the use of anti-biotics and/or hormones?

No hormones are used in raising chickens in Australia.
Anitbiotics only if chickens get sick.

Meat chickens are bred to grow big and fast, they grow to 1.5kg in a bit over a month and to 3.5kg in two. Nothing special about australian chickens either as same breds are grown worldwide, eggs for breeding stock come from US.

This can only be another good thing. I hope to see it spreading across more of their ranges.

The duopoly nature of the supermarkets here keeps an upward bias on inflation, because there's not enough competition to keep prices down. Hopefully this sea change in pricing strategy from the imported UK managers will act to reduce that inflationary pressure.


S

But, correct me if I'm wrong, I thought we were all mates in Australia, and therefore whatever we're being charged by the supermarkets is the price tag that comes with being in a great country full of great mates, looking out for each other, cos we're all mates..?

Are you in a different Australia to me? All I see is a country that is hamstrung by duopoly and cartel behaviour, where the consumers blindly pay what the retailers ask, and subsequently have their arms pulled from their limbs at every opportunity...


S

It is in UD world

We used to get huge breasts in Singapore.

(On chickens that is. Not so much on the human population, resulting in massive sales of padded bras.

And on a totally unrelared note (but it IS The Barbie) I remember visiting Vietnam during SARS and a guy was queuing at immigration using a bra as a face mask........)

I just popped in to Coles on the way from work to get a chicken for dinner.Mount baker free range was $19.I decided that the kids wouldnt notice if it was free range or not.