Metro line in Madrid to be sponsored by Vodafone
Apr 24th 2013, 12:48 pm
#1
Not Banned (yet)
Thread Starter
Joined: Aug 2008
Location: Madrid
Posts: 6,400
Metro line in Madrid to be sponsored by Vodafone
Strange one this. Will Vodafone get much value out of sponsoring one of the slowest metro lines in Madrid?
http://www.railjournal.com/index.php...ml?channel=542
http://www.railjournal.com/index.php...ml?channel=542
Under the agreement all the signs and maps displayed in 272 stations and onboard 2311 cars will be reprinted to include the Vodafone logo alongside the Line 2 and Sol names. Recorded announcements will also be modified to include the new names. The agreement will also allow Vodafone to undertake unspecified commercial actions in any of the stations on Line 2.
Apr 24th 2013, 1:55 pm
#2
Banned
Joined: Feb 2011
Location: Mallorca
Posts: 19,367
Re: Metro line in Madrid to be sponsored by Vodafone
Something in common with their internet services, I reckon.
Apr 24th 2013, 2:30 pm
#3
Lost in BE Cyberspace
Joined: Feb 2007
Location: Land of no recession
Posts: 10,718
Apr 24th 2013, 3:08 pm
#4
On the road again.
Joined: Aug 2008
Location: On Top of the World
Posts: 17,507
Re: Metro line in Madrid to be sponsored by Vodafone
Captive audience.
They can just keep slowly circulating around Madrid in ever decreasing circles till the punters finally give in and sign up to Vodaphone contracts for the rest of their natural.
They can just keep slowly circulating around Madrid in ever decreasing circles till the punters finally give in and sign up to Vodaphone contracts for the rest of their natural.
Apr 24th 2013, 3:20 pm
#5
Lost in BE Cyberspace
Joined: Feb 2007
Location: Land of no recession
Posts: 10,718
Re: Metro line in Madrid to be sponsored by Vodafone
DD you don't need to sign up for life. They interpret a one year contract as their prerogative to never stop billing you
