The New Coles advert anyone?
#1
BE Enthusiast
Thread Starter
Joined: Jul 2007
Posts: 397
The New Coles advert anyone?
Hi,
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
#2
Re: The New Coles advert anyone?
Hi,
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
#3
Re: The New Coles advert anyone?
Hi,
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
#4
BE Enthusiast
Thread Starter
Joined: Jul 2007
Posts: 397
Re: The New Coles advert anyone?
Sorry Curtis, not Clint !!
What has doing basic food got to do with it and of course he doesn't have the right, thanks for clarifying that Captain Obvious.
I meant the actual advert itself, it had the same pitch.
What has doing basic food got to do with it and of course he doesn't have the right, thanks for clarifying that Captain Obvious.
I meant the actual advert itself, it had the same pitch.
#5
Re: The New Coles advert anyone?
There have been a lot of advert's over the years which have been copied from the UK. Dewsons (when it was) used to do the recipe adverts exactly the same as the Sainsbury ones, same back ground music, everything. I remember one for a so called 'high street bank' and all that had been changed was the accent. Actors were the same, we could actually see Barclays Bank in the back ground, yet it was dubbed with an Australian accent. I think perhaps this is allowed through royalty payments or such like?
#6
Re: The New Coles advert anyone?
These sorts of ads have been around in Aus for years how do we know that Sainsbury's did not copy Coles
This particular campaign has been on for a while now in their monthly free magazines.
Same advertising agencies look after all the big name companies.
This particular campaign has been on for a while now in their monthly free magazines.
Same advertising agencies look after all the big name companies.
#7
Re: The New Coles advert anyone?
There's no law against copying ideas. You can't use the same script, or the same footage etc. But you can use the idea.
#8
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Joined: Aug 2008
Location: Canberra
Posts: 568
Re: The New Coles advert anyone?
The Coles add is really annoying, bad acting and the guy needs a shave.
#9
Re: The New Coles advert anyone?
Hi,
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
Havent posted in a while, but thought id see if anyone noticed the rather uncomfortable copycat of the new coles ad with Aussie "Clint" the chef in it, trying to go all Jamie Oliver in the supermarket and cooking for "mum". Focussing on the $10 feed your family, it was such a rip off of the Sainsburys adverts of similar ilk (feed family for a fiver) i'd be surprised if the legal team at Sainsburys are not already preparing a lawsuit.
They should prepare a lawsuit for breach of shite ideas and marketing. They can all f'off with their shiny families and 'fresh food people' bollocks. <mumble mumble, whiskey burp>.
#10
Banned
Joined: Aug 2009
Posts: 2,733
Re: The New Coles advert anyone?
I.e. the expression of the idea rather than the idea itself.
#12
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Joined: Aug 2009
Posts: 2,733
#14
Re: The New Coles advert anyone?
Ha ha. You are right about him being a wanabee Jamie Oliver. My God, they both have a mouth deformity too! I would not be able to eat anything Jamie prepared for fear that he had gobbed all over it with his ridiculously oversized tongue.
#15
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Joined: Apr 2007
Location: Brisbane
Posts: 199
Re: The New Coles advert anyone?
A number of the Coles higher management are from the UK. There has been a big recruitment drive for store managers in the UK, apparently. Our store manager is from the UK and the rumour is that he is on $300k. Seems a bit high to me, but who knows.
So no real surprise there is a lot of UK influence in everything they do.
So no real surprise there is a lot of UK influence in everything they do.