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Old Aug 27th 2009, 10:16 pm
  #76  
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Default Re: New Australia tourism slogan

Originally Posted by Officer Dibble
I think you referred mainly to Indians?!
My main point was "especially India and China". I followed up with a comment on Indian tourists because there has been a noticeable increase in the last 12-18 months. I'm not sure if there's been a noticeable increase in Chinese tourism. It's hard to tell because there are a lot of Chinese looking Australians and because there's always been a significant number of Chinese looking tourists in the past.

I made no comment on the potential of either country.
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Old Aug 28th 2009, 12:16 am
  #77  
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Default Re: New Australia tourism slogan

Pies, sauce and dimmies.....
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Old Aug 28th 2009, 1:41 am
  #78  
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Default Re: New Australia tourism slogan

Originally Posted by hevs
Pies, sauce and dimmies.....


Hmm...Bit harsh, I'd say
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Old Aug 28th 2009, 2:51 am
  #79  
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Default Re: New Australia tourism slogan

Originally Posted by MartinLuther
What do you mean nope? I'm not sure what you said contradicts what I said

Oops was skim reading and missed the china reference you made
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Old Aug 28th 2009, 3:12 pm
  #80  
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Default Re: New Australia tourism slogan

Originally Posted by hevs
Pies, sauce and dimmies.....
Reasons not to come here?
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Old Aug 29th 2009, 11:21 pm
  #81  
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Default Re: New Australia tourism slogan

Originally Posted by BenandPam
Reasons not to come here?
Yeah....nah....dunno....
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Old Aug 30th 2009, 1:52 am
  #82  
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Default Re: New Australia tourism slogan

Come to Australia...........and teach us how to promote our country because we don't know how to do it ourselves!
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Old Aug 30th 2009, 2:05 am
  #83  
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Default Re: New Australia tourism slogan

Originally Posted by Syedney
Hmm...Bit harsh, I'd say
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Old Aug 30th 2009, 2:22 am
  #84  
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Default Re: New Australia tourism slogan

I think we're missing the point of the new ads. They're not just about tourism but about creating 'Brand Australia' (I kid ye not).

The idea is that if your selling holidays here or flogging Lindemans wine or Ugg boots or RM Williams shirts or uni degrees you can use an image of Aus which will play well across the world.

Eg Australia - beating the crap out of Indians since 1980.
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Old Aug 30th 2009, 9:19 am
  #85  
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Default Re: New Australia tourism slogan

Originally Posted by Generali
... They're not just about tourism but about creating 'Brand Australia' (I kid ye not).

....
Although I agree with the sentiment and detest this type of marketing bollox; I'm not going to kid myself that talking about 'Brand [insert country here]' is a uniquely Australian thing.

Brand UK, UK plc, Team GB, Brand Australia, Australia Inc, etc... it's all the same bollox created by a bunch of overpaid marketing tossers.
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Old Aug 30th 2009, 9:41 am
  #86  
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Default Re: New Australia tourism slogan

Originally Posted by MartinLuther
Although I agree with the sentiment and detest this type of marketing bollox; I'm not going to kid myself that talking about 'Brand [insert country here]' is a uniquely Australian thing.

Brand UK, UK plc, Team GB, Brand Australia, Australia Inc, etc... it's all the same bollox created by a bunch of overpaid marketing tossers.
Which is why we need to come up with it first, so that we can sue them for copyright infringement. We're going to show them that spending no money on it achieves the same thing.
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Old Aug 30th 2009, 9:44 am
  #87  
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Default Re: New Australia tourism slogan

Originally Posted by Burbage
Which is why we need to come up with it first, so that we can sue them for copyright infringement. We're going to show them that spending no money on it achieves the same thing.
And we can also get the pleasure of knowing we've screwed up one the world's less useful industries.
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Old Aug 31st 2009, 4:19 pm
  #88  
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Default Re: New Australia tourism slogan

Originally Posted by MartinLuther
Although I agree with the sentiment and detest this type of marketing bollox; I'm not going to kid myself that talking about 'Brand [insert country here]' is a uniquely Australian thing.

Brand UK, UK plc, Team GB, Brand Australia, Australia Inc, etc... it's all the same bollox created by a bunch of overpaid marketing tossers.
Complete and utter tosspots the lot of them.
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Old Aug 31st 2009, 4:22 pm
  #89  
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Default Re: New Australia tourism slogan

Have you seen the new Queensland advert!! Oh my god it is beyond terrible.

http://www.cairns.com.au/article/200...ocal-news.html
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Old Aug 31st 2009, 4:47 pm
  #90  
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Default Re: New Australia tourism slogan

Originally Posted by Lord_Farquar
Have you seen the new Queensland advert!! Oh my god it is beyond terrible.

http://www.cairns.com.au/article/200...ocal-news.html
While we're about it, a slogan for far North Queensland:

On Top Down Under!
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