Burbage

Ok now, let's be serious. If we're going to sue them for copyright infringement we have to guess what the Aussies will come up with. I'm afraid that cheesey is almost certainly going to be the main attribute, if their TV advertising is anything to go by.

So how does Australia persuade foreigners to come to Australia when:

Disadvantages:
It's more expensive to get to than everywhere else
It's more expensive to travel in than almost everywhere else.
It's a continent with one culture.
It seems to view aboriginal Australians as a tourist attraction rather than as real people.
It's got more regulations and laws than a trade union.
Travelling within Australia is difficult unless you're heading to one of the major cities.
All the good tropical resorts are full of drugged up or drunk backpackers.
Nobody speaks a foreign language.

Advantages
Marsupials
Tropical resorts with industrial world lifestyle and technology
The Great Barrier Reef
Aboriginal Australians are a unique culture
Big Deserts.
Total Solar Eclipse in November 2012.
Good weather.

iamthecreaturefromuranus

Come to Australia, its sunny.

Burbage

Good. Love the irony of the missing apostrophe.

welshviking

I'm going with this one!!!!


Also, the winner of the slogan will get $20million!!!


Australia: We like to throw money away!

Siren & Brian

There is 20 million reasons why you should come to Australia

iamthecreaturefromuranus

Pictures of snags on the barbie, slabs of VB, cars doing street burn-ups.... Images of a Bogun Era

Burbage

Australia: Once in a lifetime

knockoff nige

Australia: Free banking is for tossers

pompeyblonde

Miss the 1980's? You can live them today! mullets, sexist attitudes, race riots, its all here!

iamthecreaturefromuranus

Your country is shit. Come to a good one. Visit Australia.

Lord_Farquar

How about "Australia: It's good but, ey, yeh no."

Lord_Farquar

I think they are aiming the campaign at the US so not sure that will work.

Burbage

So what is ti that makes people come to Australia? Australians seem to think that everyone is coming to see them, or at least that seems to have been the tenet of the "Where the bloody hell are you" campaign. Then the tourists arrive and find that the Aussies are all hidden intheir backyards and aren't giving out any invites.

So those who have come to Australia on holiday, why did they come?

pompeyblonde

For me the animals and birds etc.

And I was hoping to hook up with a Jason Donovan lookalike....mm well the wildlife is good!

renth

Come to Australia, we've got the best serial killers - Feel the Fear!