New Tourism Australia Campaign
Mar 31st 2010, 4:03 am
#1
Lifestyle Development
Thread Starter
Joined: May 2007
Location: Budapest, Melbourne, Yarrawonga & Antalya
Posts: 353
New Tourism Australia Campaign
Australian Tourism Campaign “Nothing Like Australia”. The backpacking industry has been encouraged to leverage Tourism Australia’s ‘There’s nothing like Australia’ marketing campaign after managing director Andrew McEvoy unveiled the new strategy in Sydney this morning.
Every entry posted on the website nothinglikeaustralia.com will be tagged and geo-located, building an experiential map of Australia for would-be visitors. The results will also provide content for the advertising campaign to follow.
Every entry posted on the website nothinglikeaustralia.com will be tagged and geo-located, building an experiential map of Australia for would-be visitors. The results will also provide content for the advertising campaign to follow.
Mar 31st 2010, 4:16 am
#2
BE Enthusiast
Joined: Aug 2008
Location: Canberra
Posts: 568
Re: New Tourism Australia Campaign
There really is nothing like Australia.... but that doesn’t necessarily mean it’s a good thing. 
